6 Benefits of Hiring Outside Creative Services

6 Benefits of Hiring Outside Creative Services

It happens often. We will be collaborating with a new client and they will say, “We never thought of that!” They are delighted with using outside creative services, and a direction they hadn’t previously considered becomes an exciting new path.

This is exactly why the viewpoint of outside creative services can be a valuable addition to your in-house marketing department. Here are six ways our objective point-of-view helps clients:

  • Fresh perspectives are our specialty. As a creative agency, it is our job to generate fresh ideas. Our creative working environment and carefully-crafted process fuels new viewpoints and prevents us from getting stuck in the same-old cookie-cutter way of thinking.
  • Broad industry perspective. What’s working well for one industry often works beautifully for another when blended and customized. Because we partner with many diverse industries, we’re able to provide clients vast cross-experience and make unique recommendations which achieve measurable impacts.
  • High skill level plus maximum impact. Because we are an outside agency, clients benefit from our 25+ years’ experience without having to hire a team of comparable talent in-house.
  • Transcending limitations. Often times, bringing us on board helps clients accomplish goals that had previously come up against internal roadblocks. Our agency’s reinforcement can add extra validation to move ideas forward.
  • Reduction of in-house overwhelm. If there is one thing our clients have in common (besides that we make them happy!) is that are extremely busy. Multiple projects and deadlines keep our clients’ in-house department full to the hilt. Ultimately we provide more manpower to help remove the burden.
  • Quick turnaround. When multiple departments are relying on a maxed-out internal creative department, quick turnaround is unlikely. At Evoke Idea Group, we have the manpower and professional commitment to consistently meet deadlines.


At Evoke Idea Group, we play nicely with others, uphold our clients’ brand standards, and we love bringing a fresh set of eyes to our clients design and marketing needs.

Want a skilled, outside perspective for your projects involving branding, strategy, graphic design, and digital marketing? Contact us today to get the conversation started.
hello@evokeideagroup.com or call us at (630) 879-3846.


About Evoke Idea Group

Evoke Idea Group is a full-service advertising agency providing marketing communications and graphic design solutions since 1996. We’re based in St. Charles, Illinois (approximately 40 miles west of Chicago), but thanks to the internet we serve a wide range of clients on a national, regional, and local basis.

We are in the business of bringing awareness to brands and helping to grow companies through strategic marketing, advertising, web design and graphic design services. Our fresh, creative approaches are translated through: graphic design, logo design, website design, infographics, digital marketing, social media marketing, web banner ads, print materials, flyers, case studies, sell sheets, posters, brochures, branding and identity, brand guidelines, packaging, tradeshow booths, exhibit graphics, video, and animated motion graphics.

For more than 20 years, we’ve helped mid-to-large sized B2B and B2C companies and marketing departments captivate and convert customers though print and digital campaigns.

Our full-service advertising agency provides freelance marketing communications and graphic design solutions in St. Charles, Geneva, Batavia, Aurora, Naperville, Wheaton, Glen Ellyn, Hinsdale, Oak Brook, Elgin, Schaumburg, DeKalb, Joliet, Chicago, Chicago Suburbs, DuPage County, Kane County, Lake County, Will County, McHenry County, DeKalb County, Cook County, Illinois, Wisconsin, Indiana, Michigan, Iowa, the Midwest, USA and worldwide.

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